Built to Last explores the key principles and habits that distinguish enduring, visionary companies from their competitors. Based on a six-year research project, Collins and Porras analyze what makes some companies thrive for decades and continue innovating while others fade away.
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Built To Last
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Built to Last explores the key principles and habits that distinguish enduring, visionary companies from their competitors. Based on a six-year research project, Collins and Porras analyze what makes some companies thrive for decades and continue innovating while others fade away.
